Adventure films for Sligo Tourism

Two new adventure films were requested by Sligo Tourism for their new Adventure Sligo campaign. Driven by the BUA Starling marketing duo, Aoife and Denise, Islander set about planning, filming and post-producing these two films.

The first, Great Escapers, would focus on the major adventure aspects of County Sligo. The second, Young Families, would aim to promote the various activities on offer for young children.

A third film was commissioned during the Coronavirus lockdown to focus on a reopening of Sligo for the summer months. This film utilised the previously shot footage from the Adventure campaign and created a new story, promoting Sligo as a safe and open place to spend your staycation.

Islander created a narrative for each of the projects, storyboarded each film for the clients approval, and prepared the scripts for the voiceover narration. The filming was done over two separate visits, each several days in length, and utilised the water and aerial capabilities that Islander has. The post production involved music licensing, editing, voiceover recording and mixing, sound design and colour grading. The final films were delivered ahead of schedule and have been released to great effect, receiving praising reviews and helping to put Sligo on the map as an adventure destination in Ireland.

Sligo Is Open

Project: Sligo Recovery
Title: Sligo Is Open
Client: Sligo Tourism / BUA Starling
Role: Full Production

Great Escapers

Project: Adventure Sligo
Title: Great Escapers
Client: Sligo Tourism / BUA Starling
Role: Full Production

Young Families

Project: Adventure Sligo
Title: Young Families
Client: Sligo Tourism / BUA Starling
Role: Full Production

Review


〝Islander delivered two videos for our client Sligo Tourism. From the original brief response, through creative storyboarding, resourcing and scheduling the shoot, Oliver over-delivered professionally and creatively at every stage.

The turnaround time to final delivery was always super quick and delivered before deadlines. Ultimately it was the quality of the final videos that speak for themselves, literally. We could not have hoped for videos as cinematically beautiful, creative, magical or absolutely nailing our brief requirements. Oliver is a consummate professional and has both the creative and technical talents to deliver beautiful videos but more importantly the most professional work ethic. We look forward to working with Islander many more times.〞

— Aoife Porter / BUA Marketing