Finding the magic in Leitrim

Leitrim is one of Ireland’s hidden gems. With a huge variety of natural landscapes and more lakes than you can imagine, plus the shortest coastline of any county in the land, it’s a county like no other. Islander was asked to show that there’s more to Leitrim than meets the eye.

With three films commissioned, we set to work creating narrative scripts that showcased the things that Leitrim does best. With two separate audiences, couples and families, we take the viewer on a magical tour through the beautiful locations and exciting activities.

Leitrim Feature

Project: Leitrim Tourism
Title: Feature Video
Client: Leitrim Tourism / BUA Marketing
Role: Full Production

Leitrim Family

Project: Leitrim Tourism
Title: Feature Video
Client: Leitrim Tourism / BUA Marketing
Role: Full Production

Leitrim Couple

Project: Leitrim Tourism
Title: Feature Video
Client: Leitrim Tourism / BUA Marketing
Role: Full Production

Project Review

Revealing the secrets of Leitrim

Collaborating with Leitrim Tourism, we set out to challenge preconceptions and elevate the region’s profile through a targeted multi-video campaign. We produced a suite of three tailored films specifically engineered to engage couples and families, highlighting the county’s unique blend of tranquil waterways, outdoor adventure, and vibrant local culture. Complementing these demographic-focused pieces was a sweeping county-wide hero video, designed to capture Leitrim’s hidden beauty on an epic, cinematic scale. The project has had a massive impact on Leitrim Tourism’s standing, shifting perceptions and delivering a powerful, positive visual identity that has resonated widely with national and international audiences looking for their next escape.

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